Lots of tantalising information here but none that helps with identifying the location or gentleman, in his bowler hat and apron, proudly standing with his horse and vehicle. You can clearly see that the float belongs to the shop behind with both advertising “Eureka Dairy”. More difficult to read is the mans name on the top side panel but I think it says “G.Long”. The float also advertises that it is “Special Milk” and what looks to be the word “Invalids” maybe promoting something similar to Malted Milk. Malted milk powder, invented by William Horlick in 1897, was promoted as an easily digested restorative health drink for invalids and children and also as an infant’s food. The wording on the shop window “Pure New Milk” makes me smile as what is it suggesting, that there could be pure old milk?